I studied the body language of my favorite public figures for one year. Here are the 9 common traits they all shared.

I’ve always been fascinated by the art of body language, how a small gesture or a subtle shift in posture can convey volumes more than words ever could.

This curiosity led me to embark on a year-long study of the body language of some of my favorite public figures — from celebrated actors to influential politicians, from renowned scientists to iconic entrepreneurs.

As my research progressed, I realized that my initial assumptions about body language were somewhat off the mark. It wasn’t about rigid rules or universal signals, as many people tend to believe.

Rather, the essence lay in authenticity and intentionality — each gesture, each expression was a unique reflection of the individual’s personality and their message.

But what struck me most were nine common traits that these public figures shared — traits that seemed to exude confidence, command attention, and connect with their audience on a deeper level.

Here’s what I discovered during my deep dive into the world of body language. 

1) Confidence is key

There’s something magnetic about a confident person. They command attention and radiate authority.

In my one-year study of public figures, this was the most common trait I noticed. Whether they were stepping onto a stage or into a meeting, their confidence was palpable.

Their body language was open, their heads were held high, and their eye contact was steady. It’s as if they owned the room the moment they walked into it.

Confidence doesn’t mean arrogance, though. These individuals displayed a sense of self-assuredness that was rooted in knowledge, experience, and preparation.

2) Embrace the power of gestures

Hand gestures can add layers of meaning to our spoken words. In my observations, I noticed that influential figures use them effectively to emphasize their points or convey emotions.

I remember a personal experience where I applied this trait.

During a presentation at work, I intentionally used hand gestures to underline key points. It was something I picked up from watching TED Talks by some of the most engaging speakers in the world.

As I gestured towards the screen during a crucial part of the presentation, I sensed the room’s focus shifting towards me and my message.

The feedback was positive. My colleagues said my talk was compelling and engaging. I realized then just how much of an impact body language can have.

The key is to ensure your gestures align with your words, and aren’t exaggerated or distracting. Practice in front of a mirror or record yourself to see what feels natural and effective.

3) The importance of open posture

In my year-long study, open posture was another trait that consistently appeared in my favorite public figures. This involves standing or sitting straight, keeping your shoulders relaxed, and not crossing your arms.

Open posture signals that you’re receptive and approachable. It encourages others to engage and interact with you.

In contrast, a closed posture – such as folding your arms across your chest – can come across as defensive or uninterested.

Interestingly, open posture not only affects how others perceive you but also how you perceive yourself. According to researchers, participants who adopted an open posture reported feeling more powerful and in control.

So, maintaining an open posture could enhance your communication skills and boost your self-confidence.

4) Master the art of mirroring

Mirroring is subtly matching another person’s body language, and it’s an art that many influential figures have mastered.

When you mirror someone’s gestures or posture, it shows that you’re in sync with them and can help build rapport. It’s a non-verbal way of saying, “I understand you, and we’re on the same page.”

However, mirroring should be subtle and natural. Overdoing it can make you come across as insincere or mocking.

The key is to pay attention to the other person’s body language and naturally reflect some of their actions. This could be as simple as leaning in when they lean in or matching their pace when walking together.

It’s a powerful tool for building connections and can make your interactions more effective.

5) The power of a genuine smile

Never underestimate the power of a genuine smile. It’s one of the simplest yet most effective ways to connect with others.

The public figures I studied often flashed sincere, warm smiles. It made them appear friendly, approachable, and trustworthy.

Smiling doesn’t just influence how others perceive you. It also impacts your mood. In fact, the act of smiling can trick your brain into feeling happier, says Dr. Isha Gupta, a neurologist from IGEA Brain. Smiling triggers a chemical reaction in the brain, leading to the release of hormones such as dopamine and serotonin.

Dr. Gupta explains that an increase in dopamine boosts feelings of happiness, while the release of serotonin is linked to stress reduction.

 “When you smile, the brain sees the muscle [activity] and assumes that humor is happening,” explains Dr. Grossan.

6) The value of attentive listening

Listening is, without a doubt, one of the most powerful tools for building connections. It’s not just about being quiet when someone else is talking; it’s about being genuinely interested in understanding their perspective.

The influential figures I observed were all exceptional listeners. Their focus would be entirely on the person they were interacting with, making them feel heard and important.

There was an instance when I watched an interview with one of my favorite authors.

Despite being the one usually answering questions, he showed great interest in the interviewer’s thoughts and opinions. His attentive listening made the conversation more engaging and genuine.

Listening attentively shows respect and empathy. It indicates that you value the other person’s views and are open to learning from them. 

7) Maintaining steady eye contact

Eye contact is a powerful form of non-verbal communication. It signifies that you’re engaged, attentive, and trustworthy.

During my study, I noticed that all the public figures I admired maintained steady eye contact when communicating. This wasn’t about staring down their conversation partners; it was about making a connection and showing respect.

I can recall a time when maintaining eye contact was a struggle for me. During public speaking engagements or even one-on-one conversations, my eyes would often dart around the room, avoiding direct contact.

I realized that this habit could make me seem disinterested or untrustworthy. So, I made a conscious effort to improve, to focus on the person I was speaking to and really connect with them.

It made all the difference – conversations felt more meaningful, and I was able to build stronger relationships. It’s still something I have to be mindful of, but it’s worth the effort. Eye contact can truly transform your interactions.

8) Using touch appropriately

Touch, when used appropriately, can be a powerful tool in non-verbal communication. It can express care, connection, and empathy.

The influential figures I studied, be it politicians or motivational speakers, knew how to use touch effectively. A pat on the back to encourage a team member or a handshake at the start of a meeting can go a long way in building rapport.

It’s important to remember that cultural norms and personal boundaries must always be respected. What might be seen as friendly in one culture could be viewed as invasive in another.

The key is to be sensitive and respectful. But when used right, the power of touch can help you build deeper connections and influence people positively.

9) Consistency is crucial

Consistency in body language is critical. It’s not enough to display positive body language occasionally; it must be consistent across all interactions.

Inconsistency can lead to confusion and mistrust. If your words are saying one thing but your body language is suggesting something else, people will likely trust the non-verbal cues over your words.

The public figures I studied were consistently aware of their body language, whether they were giving a speech or having a casual conversation. Their message was always clear and coherent because their words and actions were in sync.

Keep in mind that consistency isn’t just about repetition; it’s about alignment between your words and actions, ensuring that your message is clear, credible, and effective.

Final reflection: Body language is universal

The language of the body is silent yet so powerful. It can cross boundaries of culture, geography, and language, conveying messages that words often fail to express.

Throughout my year-long exploration, I’ve discovered that the most influential public figures utilize these non-verbal cues to their advantage. They understand the power of body language and use it to enhance their communication, build rapport, and influence people.

It’s not about mimicking specific gestures or postures; it’s about understanding the impact of non-verbal cues and incorporating them into your interactions consciously and consistently.

Remember, your body speaks volumes before you utter a single word. What you do with your hands, your posture, your gaze – it all contributes to the impression you make on others.

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